AVENUE’s signature 93-foot projection wall offers a unique opportunity to create an immersive event experience. From static images and illustrations to motion graphics and videos, our projection system transforms the space into an engaging environment that leaves a lasting impression.
Can I Play a Video on the Wall?
Absolutely. However, standard videos in 16:9 aspect ratio won’t fully cover the width of AVENUE’s custom projection wall, which is far wider. As a result, videos that aren’t specifically formatted for the wall’s dimensions will display only part of the image.
Resolution is also important. When a 1080p video is stretched to fill the entire width of the wall, it may appear pixelated. Higher resolutions, such as 6k or 8k, work best for preserving clarity across the wall’s entire expanse.
Filming Custom Video Specifically for the Wall
For a truly immersive experience utilizing AVENUE’s projection wall, custom video content is key. Recognizing this, two organizations recently partnered with The AV Department’s media team to create tailor-made visuals that maximized the impact of their events. Through carefully crafted footage and high-resolution quality, we brought their unique visions to life.
Catholic Youth Organization / Camp Howard
When CYO / Camp Howard chose AVENUE for the 2024 Champions of Faith Benefit Dinner, they envisioned an immersive entrance experience that would capture the essence of the organization’s summer camp and youth programs. By using ultra-wide, high-definition footage tailored to the wall’s unique aspect ratio, our media team brought summer camp and sports moments to life in breathtaking detail.
Guests were delighted with the sweeping shots and dynamic soundscapes that recreated the CYO / Camp Howard experience. From panoramic views of campers zip-lining to glimpses of exciting youth sports events, the visual journey helped guests feel truly connected to the programs they support.
The custom video filmed for the CYO / Camp Howard 2024 Champions of Faith Benefit Dinner as seen during the event on the projection wall at AVENUE. A few scenes (and the soundscape) from the custom ultra-wide video.
Willamette University
To celebrate the successful completion of their multi-year fundraising campaign, Willamette University welcomed dedicated alumni and donors to a grand celebration. The looping videos shown on the projection wall showcased scenes of students strolling along the Mill Stream in Salem, collaborating in the classroom, and engaging at the vibrant Portland campus. These visuals rekindled memories and reinforced the lasting bonds guests share with the University.
Photos from the Willamette University Campaign Celebration. Click to enlarge each image.
The custom video as seen on the projection wall at AVENUE during the Willamette University Campaign Celebration. A few scenes from the ultra-wide custom video filmed for the event.
Let’s Bring Your Vision to Life
Our media, audiovisual, and venue teams are here to help you craft an unforgettable, immersive event experience. Contact us to discuss how we can bring your vision to life on AVENUE’s iconic projection wall.